8x8 Connect for eCommerce and retail

Targeted marketing campaigns for higher conversion and loyalty

Long-term shopper loyalty starts with data-driven personalization.

Customer engagement data already exists in troves. The key is to know how to use it. 8x8 Connect allows ecommerce and retail businesses to consolidate and unify omnichannel engagement campaigns onto a single dashboard, which gives access to a wide range of conversation insights. This pot of gold includes which channels are the most popular and which messages garner the most engagement.

With the right insights, you can more effectively organize your audience based on preferences and interests. The contact grouping function on 8x8 Connect makes it easy to segment audiences and target them with the most relevant messages at the most appropriate time.

The result is a more proactive service that delivers better CX outcomes, while boosting shopper retention, spending, and Word-of-Mouth brand advocacy.