8x8 Connect for Fintech

Deliver self-help content customers are actually looking for

Customer confidence and trust are non negotiable in financial services

In an era of digital-first banking and customer experiences, communication APIs are helping fintech companies deliver enhanced security, customer engagement, and support efficiency.

In addition to automated updates, tailored investment advice, and user authentication, fintech companies are using the 8x8 Connect Automation Builder to set up interactive self-serve menus that route customers to the resources they need, when they need them.

Keeping in mind that 67% of consumers prefer using self-service channels over speaking to a company representative, and that 40% of customers say they will only contact a customer service agent if they’re unable to find the answers to their questions via themselves, a self-service feature will help alleviate strain on customer support resources.

With 8x8 Connect, agents no longer have to deal with repetitive, straight-forward queries and will have more time to handle complex customer cases. The icing on the cake is, 8x8 Connect is designed with security at its core. It’s HIPAA, FISMA, and SOC 2 compliant, and engineered to help fintech companies improve fraud detection while minimising the frequency and impact of cyber-attacks.