8x8 is a market leader in CPaaS technology and innovation

Plug-and-play omnichannel readiness

Rather than get different spot solutions for multiple engagement channels and increasing the complexity of your customer engagement, the ideal CPaaS should cover as many channels as possible in a single platform.

8x8’s solution offers Communication APIs for:

Messaging Apps

Don’t just limit yourself-or your customers-to one or two messaging channels. 8x8 integrates multiple messaging channels, including WhatsApp, Viber, Zalo, and LINE, on a single platform for easier access and conversation management.

SMS

Use SMS to reliably deliver time-sensitive notifications, OTPs, and important alerts, even to users who lack an internet connection. 8x8 also offers SMS as a fallback channel for messaging apps messages should there be network connectivity issues.

Voice

Offer instant support and engagement over secure voice communications, with a variety of options such as call masking with virtual numbers, app-to-app calls, text-to-speech, voice messaging and IVR (Interactive Voice Response).

Video

Whether it’s 1-to-1 video communications or video conferences embedded directly into your web or mobile app, 8x8 offers instant plug-and-play video solutions for more personalised engagement.

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Globally recognised and unique in the market

8x8 stands out with its Jitsi-as-a-Service (JaaS) offering, which allows businesses to deliver high-quality video conferencing directly from their own platforms. Industry experts Tsahi Levent-Levi and BlogGeek.me recently recognised 8x8 JaaS as a leader in the programmable video market.

The 8x8 SMS API also offers an industry-first: Smart Channel Routing, which effectively reduces messaging costs over SMS and messaging apps. 8x8’s intelligent routing technology identifies providers that charge a premium, and then seamlessly redirects the message to a more cost-effective alternative.

Unwavering commitment to security and compliance

8x8’s solutions are secure by design. Choosing 8x8 means enjoying peace of mind with advanced security certifications that offer the highest levels of compliance. These include the CyberTrust Mark certification and multiple layers of cryptography measures to ensure that all your sensitive information remains protected, whether it’s in transit or at rest.

8x8 is also a Tier-1 SMS aggregator and participant in the protected Sender ID Registry scheme, which means your messages are ensured to reach their destination securely and reliably. 8x8 is also compliant with SOC 2 Type II, ISO 27001, HIPAA, FISMA & PCI/DSS.

Learn more about 8x8’s security and compliance

A strong foundation for your global ambitions

When technology teams talk about “integration capabilities” and “scalable infrastructure”, what does this mean for your business? It means maximum compatibility with existing work systems, including contact centre and CRM software, and a solid digital network to support future expansion.

8x8 offers APIs, SDKs, webhooks, and other custom integrations that your technical team can use to easily and flexibly augment your existing business apps. This means you can effortlessly customise our communication capabilities to fit your business needs without overhauling your entire tech stack.

Learn more about 8x8 Technology Partner Ecosystem