Southeast Asia is one of the most unevenly developed regions in the world. Home internet access can be as high as 98.4% in Singapore, to as low as 17.7% in the Philippines. But with SMS, businesses can bypass all of those connectivity limitations to alert, verify, and sell to their customers any time of the day.
With a universal open rate of 98% and response rate of 45%, SMS is not just a great tool for reaching out to any customer with a mobile phone, but also doubles as the perfect conversation starter to move customers further down the pipeline.
